ABM Campaigns Specialist
Termgrid · INDIA · remote
ABM Campaigns Specialist role focused on planning and executing account-based and integrated B2B marketing campaigns for priority customer segments. Partner with Sales, Account Management and Product teams to identify target accounts, map buying groups, analyse engagement signals, adapt content for specific audiences and coordinate campaigns across digital and in-person channels. Use marketing automation, campaign data and intent signals to improve targeting, messaging and revenue outcomes.